Tag Archives: Y&R

Playboy: Before and After (great use of QR codes at last)

Finally!! I have been on the lookout for a clever use of a QR codes and I think I’ve finally found it…

before and after Playboy-Before-and-After13Great campaign by Y&R South Africa for Playboy Magazine

LG: Washing tunnel

Really like this clever piece of media placement by Y&R, Johannesburg, South Africa for LG.

The placement of a giant washing machine over the players tunnel had players running out it at the start of the game with fresh clean kits, back in at half-time with filthy dirty kits and back out at the start of the second half with fresh clean kits again – thus showing the machine ability to handle large loads.

 

 

 

 

 

 

 

 

Thanks for sharing I Believe in Advertising.