In a world where brands are competing for the number of “Likes” on Facebook, I often question whether, when I see the 51 million plus like of Coca-Cola, its a case of quantity over quality?
Well its refreshing to see a brand take a similar viewpoint where they are screening people before they allow you to like them.
Grey Poupon – Do you cut the mustard? (sorry) find out here
Check out their ads from way back and you you’ll see their brilliant heritage of pompusness
The follow up was even better…
PS. if anyone can shed any light on the “Cut the Mustard” phrase i’d be much obliged, don’t you know.